Free resource · No. IX
Speed, mobile & the invisible stuff
The technical side of your website, without jargon and without the scaremongering.
Most speed advice is sold by people who sell speed fixes. This one tells you what the measurements mean, how to check your own site free, and where the evidence does not support the alarm — including a large study that found no speed benefit at all for lead-generation sites.
Who it is for
Owners told their site is 'too slow'.
Why this one is different
Every threshold and every claim of “Google says” is traced to a primary source, listed at the back so you can check it. Where the evidence is weak, the guide says so — including the widely-quoted statistics that fall apart when you look for their origin.
It is also free, ungated, and yours to share with clients or teammates. There is no email wall on this page.
14pages · No email required
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