Free resource · No. IV
The local SEO playbook
How to get found when someone nearby searches for what you sell.
Built almost entirely from Google's own published rules, quoted directly, with the source for every one — including an honest account of where popular practitioner advice openly conflicts with policy.
Who it is for
Businesses customers search for nearby.
Why this one is different
Every threshold and every claim of “Google says” is traced to a primary source, listed at the back so you can check it. Where the evidence is weak, the guide says so — including the widely-quoted statistics that fall apart when you look for their origin.
It is also free, ungated, and yours to share with clients or teammates. There is no email wall on this page.
14pages · No email required
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